|
Course code
|
:
|
CRW 101
|
|
Credit Points
|
:
|
1
|
|
Award
|
:
|
Certificate in Creative Writing Skills awarded by Whistling Woods International
|
|
Duration
|
:
|
30 Hours
|
|
Eligibility
|
:
|
Any Graduate
|
Overview
This course develops communication strategies to articulate an “experience” in to a written “expression” in general and specific to each media stream. It intends to enhance a student’s possibility for ideation, imagination, writing and evaluation skills in order to create original content. Through a series of writing projects, students in this course learn to incorporate common literary devices and narrative structures into their creative endeavors.
Learning Objectives
|
1.
|
To initiate students into the craft of creative writing
|
|
2.
|
To help them develop their own capacity for enjoying, understanding and discovering stories
|
|
3.
|
To prepare the students to think and present their ideas effectively - be it any media.
|
|
4.
|
To make them discover and understand the innate structure of each story
|
|
5.
|
To equip them with an understanding of the technical aspects of creative writing
|
|
6.
|
To teach all students to pen down their own ideas using the principles of creative writing
|
Course Content
|
1.
|
What is Creativity?
|
|
2.
|
What are the Factors that Promote Creativity and Barriers to Creativity
|
|
3.
|
What is Effective Writing?
|
|
4.
|
Copywriting
|
|
5.
|
Anatomy of a Press Ad
|
|
6.
|
Writing For Radio and TV Commercial
|
|
7.
|
Writing for Outdoor Media
|
|
8.
|
Trademark, Copyright
|
Each Class will be 30% Theory and 70% Demonstration; will have Supervised Hands On sessions with a follow-up project assignment to monitor learning curve.
Download Application Form
For enquiries email shortcourseunit@whistlingwoods.net or call +91 22 30916002/ +91 22 30916003/ +91 22 30916000.
|