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PGD in Experience Design (UI/UX Design)

PGD in Experience Design (UI/UX Design) | (1 year)
Programme Overview

Awarded by: Tata Institute of Social Sciences - Deemed University under Section 3 of the UGC Act, 1956.

One year (Two semesters) intensive post graduate programme in interaction and experience design has been conceived to arm both recent graduates & working professionals to rethink user experience for an emerging future.
The students would learn to apply the emerging technology as a driver to create digitally aided experiences. The core strength of the programe will be to enable the learners with very strong conceptualization ability, based on user context and technology adaptation. They will be able to build a narrative that leads to better experiences and interfaces. The project driven curriculum will focus on understanding user context through thorough research and feedback cycles and create seamless experience. The curriculum will introduce the learners to tools and techniques for visualizing context driven solutions, effective learning-response systems for optimizing interaction and guide creation of an immersive digital experience.

Opportunities for Graduates

The graduates of the programme will be acquiring a holistic view of digital integration, whether its booking bus tickets or buying groceries online. They would be able to visualise and build user experience to address essential services. The learners will be armed with tools and techniques to develop products with digitally enhanced and integrated interfaces. The graduates would be able to develop user experience narratives and apply them in the industry demanded framework. The abilities of a graduate will also be to conduct user research, develop suitable graphic user interfaces, design narratives for web and mobile based applications and create suitable content guidelines for interactive media, whether visual or audio based. The graduate of the programme could seek opportunities in the following sectors:

  • UI- UX industry- as Interaction and Experience Designer/ Design Researcher/ Design Process facilitators/ Digital Ethnographers
  • Manufacturing Industries- Human-machine Interface developers/ Process Enhancement Designers/ Logistics Support system (interface and interaction) developers
  • Financial, health and other service sector institutions
  • e- Commerce and Digital marketing
  • Interactive media applications (such as online learning), Integrated space and experience design such as museums/Hotel interiors/ Installations and New media art/ public spaces requiring information and learning-response (Airports/ Secretariats), integrated experiences such as tourism

Curricular structure and course details

The curricular structure will broadly be divided into three parts:

  1. Fundamentals of Design research and Concept development (Design Process) and Design thinking
  2. Fundamentals of Interaction and Experience Design; theory of communication and principles of aesthetics in digital domain
  3. Majoring projects- depending on the orientation of the learners and inclination, they choose a specific work area and complete a project from drawing board to prototyping

Overview of the course structure: :

Sem

Sr No.

Course

Total Hours

1

1

Research Methodology

30

2

Visualization Tools and Techniques

120

3

Understanding Aesthetics

30

4

Design Principles

60

5

User Research

30

6

Cognitive Ergonomics and its applications

60

7

Design Process (Project 01)

120

8

Prototyping Techniques (Project 02)

120

2

 

Total

570

1

Semiotics, Semantics and Symbology

60

2

Learning-Response Systems and Human-Machine interface

60

3

User Interaction for Mobile and Web (Project 03)

120

4

Understanding New Media

30

5

Interaction Design

60

6

User Experience Design (Project 04/ Majoring Project)

120

7

User Experience Design for Emerging Technology (Project 05/ majoring Project)

120

 

Total

570